The stoppage-time defeat at Leicester City in the Baggies' previous Championship game proved to be the final straw in Ryan Mason's short spell as head coach.
A 10th consecutive away loss left him no wiggle room with Albion 18th in the table and they have chosen Ramsay as the man to revive their fortunes in both the short and long term.
Ramsay has plenty of coaching experience in the UK, working as an assistant at Manchester United, no less, under Erik ten Hag, but he proved his worth by moving Stateside and guiding Minnesota to successive fourth-place finishes in the Western Conference of the MLS.
With Minnesota one of the more unglamorous sides in the competition, Albion's hierarchy were impressed how Ramsay had maximised his resources. That is something the Baggies need to do now Premier League parachute payments are a thing of the past.
But however good his achievements in the USA, English football is a different beast and although Ramsay will need no reminder of that, this chaotic 90 minutes reinforced it.
The hosts started brightly in a new five-man defensive line-up, then subsided meekly for a long period and looked to be slipping to a comfortable defeat.
But Price's free-kick changed the momentum and The Hawthorns was rocking when substitute Wallace levelled minutes later.
Yet they could not see the job through for a morale-boosting point and instead a seventh loss in nine Championship games has them looking over their shoulders, seven points clear of the relegation zone, especially with Norwich City, in 22nd, the next visitors to The Hawthorns on Tuesday night.